About Lotly

Lotly’s mission is to build a next gen personal finance company, using advanced technology to create a “first of its kind” experience. Our current focus is helping homeowners get cash out of their homes (secured loan, home equity line of credit, refinance and more). Backed by some of Canada’s top venture capital firms including N49P, Panache, and Forum Ventures, we are a small team that is growing quickly. This role is perfect for someone looking to start their sales career, and offers a rare opportunity to gain hands-on experience with a fast-growing fintech company. We invest in our people—whether you're just starting out or looking to grow, Lotly will support your development every step of the way. There are no limits to what you can achieve!

CULTURE 💙

We have a supportive, performance oriented culture. We are a tight knit group that likes to work hard and celebrate together. We value a self starting attitude, growth mindset, and collaborative working style – no brilliant jerks!

ROLE & RESPONSIBILITIES 💻

As an SDR, you'll be the first point of contact for homeowners exploring financing solutions. You'll engage and qualify warm leads, driving the sales pipeline. This high-volume, people-focused role requires strong listening skills, empathy, and a passion for guiding customers toward the best home financing option for their needs.

✅ Make approximately 30 calls per day to inbound leads

✅ Introduce Lotly, explain our home financing products, and answer customer questions

✅ Effectively qualify and disqualify customers looking for home financing products

✅ Follow up with previously contacted leads and manage pipeline utilizing Salesforce

✅ Convert approximately 100 of your leads into high quality opportunities each month

✅ Ensure smooth and effective hand-offs to sales executives

This is a fully remote role with occasional travel to our Toronto office and other offsite locations. While the position is remote, you must be based in Canada—ideally in Ontario—to align with Eastern Time (EST) working hours. Your regular hours will be 8:30 AM to 6:00 PM EST.

ABOUT YOU 👊

🔸 1+ years of customer-facing professional experience

🔸 Located in Canada and legally authorized to work

🔸 Strong communication skills in English (both verbal and written)

🔸 High EQ – excellent with people

🔸 Persistent, consistent, and customer-focused

🔸 Ability to stay organized and take detailed notes in a fast-paced environment

🔸 Low ego, collaborative, and eager to be coached

🔸 Ability to understand and articulate financial concepts

🔸 Results-oriented with a track record of meeting or exceeding goals

🔸 Have a quiet workspace for customer calls

BENEFITS 💥

🔹 Competitive salary

🔹 Comprehensive health and dental insurance

🔹 Opportunities for career growth and professional development in the fintech industry

🔹 Collaborative and innovative work culture

TLDR 👀

Join Lotly as an SDR and take the first step in your sales career! You'll be the first point of contact for homeowners exploring financing solutions over the phone. You'll engage warm leads, qualify customers, and drive the sales pipeline through high-volume calls. With Lotly, you can join a growing Fintech, be part of an A players Sales team, and be in a position with huge professional development possibilities. You will learn from the best people, and work within a fun and collaborative culture. Passionate about sales, technology, and making a difference in the consumer finance industry? Apply now and take the next step in your career journey with us!

📣 Please use this form to apply. You will NOT be considered if you call our office, email, or DM our team members, as it disrupts our workday. If this posting is still on LinkedIn, we are actively hiring.